Wild Garden at GALLERIA Department Store

 

In February, when our hearts were full of hope towards the new spring, we had a wonderful opportunity to present our collections at GALLERIA Department Store, Luxury Hall.

GALLERIA Luxury Hall is often described as the ‘jewel box’ among department stores.
It is known to be the ‘go-to’ place where people with good taste gather, and where celebrities go to shop with a private atmosphere.

Personally I had good memories at the store, it is the first department store I ever worked at (to help with a pop-up store), the place where I spent my time browsing at beautiful stuff while waiting for dinner plans, and also the place where I shop whenever I want to treat myself with a nice gift.

So it was a great pleasure for me to open a pop-up store at GALLERIA Luxury Hall.
I decided to bring a garden with wild flowers and vegetables in the heart of their 3rd floor space, and it turned out really well :)

Thankfully, we were allocated a display wall with a big space - so I could make my dream garden come true, while providing a seating space for our customers to try the shoes in the middle of the garden.


And along the aisle next to the escalator, we adorned the hallway with our beautiful shoes to greet the visitors!
Across the two shelf units, we displayed our signature ballerina shoes, GINGER series, BLAIR slingbacks, loafers such as JONATHAN & HEATHER, as well as our signatures - TASHA, SILVA, PAPILLONS and so on.


Every time we open a pop-up store, we find that customers have different preferences at different stores.
At GALLERIA, our customers loved TASHA and SILVA so much, while the colourful choices of GINGER seemed delightful. Classic loafers and slingback series were very popular, too.

 
 

Our pop-up store aligned with GALLERIA’s ‘E-day’ event.
’E-day’ stands for ‘Exclusive Day’, and many VIP customers come to the store for limited offers.
The whole building was decorated with colourful flowers, to greet the spring to come ;)

 
 

It was a beautiful event, and we were very pleased to be given a chance to present our collections with GALLERIA Department Store.
It was truly amusing to bring our spring shoes to the space where I could pain with my imaginations - and see them bloom!

Hope the visitors liked the experience, hope they’re all having a wonderful season of spring.
I look forward to our next collaboration with GALLERIA Luxury Hall - till next time!